Linear TV Networks vs Digital Providers: The Shift of Competition and the Emergence of New Content, within the Context of Diverse Viewer Demands and Ongoing Competition

Linear broadcasts have long been recognized as established television formats, relying on regularly timed shows via satellite. In contrast, OTT platforms operate website on subscription models, with Netflix, major competitors, and Apple TV+ serving as leading platforms. As digital engagement shift, rivalry between broadcast stations and streaming s

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